Push Marketing: When you as a Business Owner or an Advertiser are reaching out to the Prospective audience & showcasing your products or services to the Target Group Audience.(TG)
Traditional Medium of Push Marketing :
◦Pamphlets Distribution, Classified Ads, Cold Calling etc
Digital Marketing Push Mediums :
◦SMS Marketing, Email Marketing, Google Display ads, Social Media
Marketing, Network ads(Facebook,Instagram,Linkedin,Twitter etc)
Pull Marketing: When the customer is looking out for information or product & services for which you as a Business Owners have an answer or solution.
Traditional Medium of Pull Marketing :
◦Existing Customers or Reference from existing clients. Word of Mouth
Digital Marketing Pull Mediums :
◦Google Adwords, Property Portals
Effective Digital Marketing Tools for Real Estate Marketing :
- Email Marketing – Push Marketing
- SMS Marketing – Push Marketing
- Mobi Mail Marketing – Push Marketing
- Google Display Ads – Push Marketing
- Facebook Marketing – Push Marketing
- Instagram Marketing – Push Marketing
- Linked in Marketing – Push Marketing
- Ads on Various ad networks – Push Marketing
- Google Search Ads – Pull Marketing
- YouTube Marketing – Push & Pull Marketing
- Property Portals – Pull & Push medium
- Quora – Pull Media & Push media
